Professional Shopper Reveals Top 7 Sustainable Items from a New Collection

Everything’s under $80.

As a shopping journalist, finding sustainable products is a significant part of my job, but it can be challenging to locate affordable and eco-friendly options. That’s why I’m excited about a new brand that recently launched and is making sustainable shopping more accessible.

The brand, named Aware, is offering first-ever sustainable line that features clothing, household items, beauty products, and more, all priced under $80. Every product in the collection is designed to be eco-friendly, carbon-neutral, and durable. Additionally, they meet various sustainability standards and Climate Friendly program. As a result, I’ve already added some great items to my cart, such as T-shirts, sheet sets, and sleepwear.

Investing in high-quality pieces that are built to last is a great way to practice sustainable shopping, regardless of the brand or retailer you shop with. This is exactly what the designers had in mind when creating the clothing and home assortment. Every detail, no matter how small, was carefully considered to ensure longevity and durability. You won’t find any trendy items here, just timeless basics and classic styles in a variety of colors that will remain stylish for years to come.

Sustainability is also a top priority in the materials used. For example, half of the fibers used in the line’s jeans are made from recycled materials, while the organic cotton meets the Organic Content Standard (OCS) and the manufacturing standards have earned the Higg Index Materials seal, which confirms that they are environmentally friendly. The clothing packaging is made from recycled materials, and the bedding comes in reusable cotton totes.

I’m especially excited to snag the cotton sheets and duvet covers, which will keep me cool at night. Being someone who tends to feel warm while sleeping, I’m on the lookout for fabrics that are breathable, and preferably natural and organic. This is especially true when it comes to sleepwear. While there are numerous options for cooling pajamas, I find that these lightweight cotton sleep tops and shorts are not only more suitable for my body temperature, but also more affordable.

In addition to fashion and home goods, the sustainable collection on offer at this online retailer also includes eco-friendly beauty products packaged in recyclable aluminum bottles and glass jars. Customers can find a variety of skincare and shower essentials made with safe ingredients that meet the Environmental Working Group’s standards. The collection also features everyday household items such as recycled paper towels and napkins.

For those looking to shop more sustainably, the new Aware store has plenty to offer. Whether you choose to start browsing there or begin with some of the editor-approved favorites listed below, there are many options to explore.